Shoppers in London and Manchester can get a first look at Molly-Mae Hague’s Christmas beauty edit on Saturday 14 November, when free walk-in pop-ups open at Battersea Power Station and The Trafford Centre.
The pop-ups, first reported by 365 Retail, mark the launch of Molly-Mae’s Icons Collection: Chapter One, created by LOOKFANTASTIC with its long-standing beauty ambassador. Both open at 10am and run until stocks last, with a photobooth for pictures and the chance to claim a limited-edition mystery charm.
There are four blind charms, each inspired by one of Molly-Mae’s favourite little things: Ellie-Belly, an iced coffee, a croissant and a bubble bath. The designs are handed out at random while stocks last, and visitors will also be among the first to hear about the collection’s launch.
Entry is free and no ticket is needed, but access is limited to people who have joined the Molly-Mae’s Icons Collection waitlist on the LOOKFANTASTIC website. Joining also gives early access to shop the collection from 10am on Sunday 15 November.
In London, the pop-up is on the ground floor of Turbine Hall B at Battersea Power Station, Circus Road West, Nine Elms, SW11 8DD. In Manchester, it is on the ground floor near John Lewis at The Trafford Centre, Trafford Park, Stretford, M17 8AA.
The collection itself, which LOOKFANTASTIC unveiled earlier this month, brings together eight full-size products from Jo Malone London, Estée Lauder, L’Occitane, Color Wow, ESPA, LANEIGE, Medicube and The White Company, covering fragrance, skincare, body care and haircare. Priced at £105, it is worth more than £410 and also includes an exclusive wearable bag and one of the four limited-edition mystery charms.
LOOKFANTASTIC, which is owned by THG Beauty, has more than 3.3 million active loyalty members and delivers to more than 200 countries.
